mplusg.it // Lab

Google Green The Story of Send

admin — Fri, 18 May 2012 14:55:25 +0000

Follow an email on its journey to see what happens when you send a message. Along the way, discover our data centers with videos and photos. Website: www.google.com/green/storyofsend/desktop/

Google Cube

admin — Wed, 02 May 2012 10:58:00 +0000

Cube - A game about Google Maps. Play your way through a cubic Google Maps world. Travel through New York, Tokyo and many other cities and learn all about the great features of Google Maps. Website: www.playmapscube.com

Beercamp 2012

admin — Thu, 19 Apr 2012 13:02:57 +0000

FRONT-TRENDS CONFERENCE 26-27 april 2012 Soho Factory Warsaw, Poland Website: 2012.beercamp.com

Tic Tac France – Worst Breath in the World

admin — Fri, 13 Apr 2012 15:37:05 +0000

Agency: Ogilvy & Mather Paris Client: Tic Tac France

Il primo spot su Twitter

admin — Fri, 13 Apr 2012 14:58:00 +0000

Website: twitter.com/smartArg

A Dramatic Surprise On A Quiet Square

admin — Thu, 12 Apr 2012 08:52:39 +0000

To launch the high quality TV channel TNT in Belgium we placed a big red push button on an average Flemish square of an average Flemish town. A sign with the text "Push to add drama" invited people to use the button. And then we waited... Website: www.tnt-tv.be

Good Books “Metamorphosis”

admin — Fri, 30 Mar 2012 12:35:28 +0000

We dug through the darkest recesses of our minds and studio to create original music and sound design for this Buck masterpiece. Working with squirming, analog-tape leeches, moaning coeds, screaming guitar goats, and brain-exploding psychedelia, we were certainly in our element. Plus, it's always fun to rock out and get a little weird for a good cause! Good Books, an online bookseller, passes all of its profits through to Oxfam. Our hats go off to Buck and String Theory. Enjoy the trip! Client: Good Books, Agency: String Theory, Director: Buck, Music & Sound Design: Antfood DISCLAIMER: What you will see is an entirely fictional and completely unendorsed representation. [Though we humbly suggest Hunter S. Thompson might have liked it.] We are devoted fans paying homage. No disrespect is intended.

The New Design Guidelines

admin — Tue, 06 Mar 2012 09:26:41 +0000

Discovery. Scale. Motion. Simplicity. Gestures. Website: thenewdesignguidelines.derekevanharms.com

Invisible Mercedes

admin — Mon, 05 Mar 2012 11:46:33 +0000

When Mercedes wanted to promote its new fuel cell vehicle, instead of placing it squarely in front of everyone in the world, the company decided to make the car invisible.

L’Odyssée de Cartier

admin — Sat, 03 Mar 2012 11:00:02 +0000

Discover the new Cartier film, a journey between dream and reality. For the very first time, Cartier has decided to create a cinema epic focusing on its history, its values and inspiration, its artistic and universal scope. Website: www.odyssee.cartier.com

Durex Vinyl

admin — Thu, 01 Mar 2012 14:49:41 +0000

New Durex Performax Intense condom "speeds her up" and "slows him down". Join us on Facebook to play the game and win. Website: www.facebook.com/DurexUK

Luz nas Vielas

admin — Wed, 29 Feb 2012 09:00:42 +0000

Participative Urban Art project in Vila Brâsilandia, one of the favelas in São Paulo. The intervention focuses on "vecos" and "vielas": winding streets that are the true articulators of the internal life of the community. Sharing with the inhabitants the transformation of their environment. Website: www.boamistura.com

Snow Circles

admin — Tue, 28 Feb 2012 13:46:42 +0000

Sonja Hinrichsen Snow Drawing Music is "Changing Season" composed by Julie Cooper, published by De Wolfe.

Coltellerie Inoxbonomi

admin — Fri, 24 Feb 2012 16:18:52 +0000

Website: www.inoxbonomi.com

Comic Sans Criminal

admin — Thu, 23 Feb 2012 17:18:35 +0000

Comic Sans Criminal helping people like you learn to use Comic Sans appropriately! Website: www.comicsanscriminal.com

Tiny Story

admin — Mon, 13 Feb 2012 13:29:23 +0000

Once upon a time, a tiny story with great soul. Website: www.sebasandclim.com

Collapsing Cooling Towers

admin — Fri, 10 Feb 2012 12:00:20 +0000

It's time to move on. Our country, and all of us, need to move from a fossil fuel past to a renewable energy future. The mood in Britain has turned very much against the Big Six energy companies. And it's not hard to see why. People are fed up with the unethical pricing, complex tariffs, awful customer service and the dire lack of investment in new sources of green energy. It's become quite unbearable, self evidently. Even the government are calling on people to leave the Big Six. People:Power can bring change to the energy sector -- when people join Ecotricity they vote with their energy bills - and the more that do so the better. Together we can harness the energy bills of Britain and direct them to a proper outcome - the creation of a Green, energy independent Britain -- a Green Britain. Website: www.facebook.com/ecotricity

Starbucks Cup Magic

admin — Thu, 09 Feb 2012 13:14:01 +0000

It's a new version of our Starbucks Cup Magic app that allows you to send and receive virtual Valentine messages. Scan one of our limited edition Valentine's Day themed cups and watch your cup come to life. You can also use it to send a Starbucks Card eGift! Website: www.starbucks.com

Rhian Touches Herself

admin — Wed, 08 Feb 2012 14:58:14 +0000

Lingerie model and page 3 girl Rhian Sugden shows us her raunchy side in this darkly seductive short film shot by world renowned photographer Rankin.

Google Music

admin — Fri, 03 Feb 2012 09:14:36 +0000

Welcome to the Google Music Tour. Pick a feature to start the tour and build an exclusive song that's yours to keep. Discover, shop, listen, organize and share. Website: http://music.google.com/about/tour/